James Rocha is an American retired professional wrestler. He is best known for his appearances with All Japan Pro Wrestling (AJPW) and World Championship Wrestling under the ring names Jim Steele and Wolf Hawkfield.

Rocha began his career in Florida for International Championship Wrestling Alliance in October 1991. He would also wrestle for the United States Wrestling Association (USWA) in Tennessee between February and March 1992. Rocha trained in the WCW Power Plant and turned pro in late 1993 where he used the name "Jungle" Jim Steele.